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CRECO Services · Texas Commercial Real Estate

Leasing & Sales

Owner-side leasing and sales across every Texas commercial property type. Institutional-quality marketing, principal-led negotiation, and execution from listing to close.

Listing a Texas commercial property is not "putting it on LoopNet and waiting." Done well, it's a coordinated marketing campaign — broker book, drone photography, custom property website, CoStar / LoopNet / Crexi syndication, direct outreach to qualified principals — combined with disciplined negotiation and diligence management. Done poorly, your property sits on the market for 12 months, signals distress, and trades at a discount.

CRECO's leasing and sales practice handles owner-side representation across all Texas commercial property types: retail centers, industrial buildings, office buildings, mixed-use, flex, and land. Whether you're leasing up vacant space, listing a stabilized asset for sale, or testing the market — we bring institutional-quality marketing materials, target the right buyer or tenant pool, and negotiate aggressively for your outcome.

Every CRECO listing is led by a principal broker — not handed off to a junior associate. You get senior-level attention from listing day through close, including weekly progress reports, real-time activity tracking, and direct broker availability for buyer/tenant questions.

Service Scope

What's Included

Every leasing & sales engagement includes the full scope of services below — calibrated to the specifics of your assignment.

  • Comprehensive marketing materials: broker book, drone photography, professional photo, custom property website, virtual tours
  • Listing syndication: CoStar, LoopNet, Crexi, plus our proprietary Texas owner/broker network
  • Direct outreach campaigns to qualified buyer/tenant pools — including principals who never search public listings
  • Aggressive offer negotiation: multi-bid tension when possible, walk-away leverage on terms that matter
  • Diligence coordination from contract through close (or lease execution through delivery)
  • Quarterly tenant retention check-ins on leasing assignments to push renewal rates
  • Listing across all Texas property types and price ranges

Our Process

How a Leasing & Sales engagement works

01

Property Evaluation

We tour the asset, audit operating history, and benchmark recent comparable Texas transactions. We deliver a Broker Opinion of Value (BOV) and recommended price/rent strategy within 5-7 business days.

02

Positioning Strategy

We craft the marketing narrative tailored to your asset and target buyer/tenant. Class B retail center messaging is different from Class A office tower messaging — we calibrate.

03

Marketing Launch

Property hits the market with full materials, MLS-style syndication, and direct outreach to qualified principals. Weekly progress reports show every showing, every inquiry, every level of interest.

04

Offer Negotiation

When offers come in, we tee up multi-offer competition where possible, walk you through tradeoffs (price vs. terms vs. certainty), and negotiate aggressively. Your goal — top dollar, fast close, or lowest risk — drives our strategy.

05

Diligence to Close

We coordinate with your attorney, accountant, lender, and the buyer's diligence team. We don't disappear after the contract is signed — we manage every deliverable through close.

Who This Is For

Use Cases

Stabilized asset disposition

You own a fully leased property and want to sell. We position the cash flow story, target investor buyers, and execute on a defined timeline.

Vacant building lease-up

You own a property with significant vacancy. We design and execute a leasing campaign — direct, sublease, or hybrid — to fill the building and stabilize NOI.

Value-add disposition

You own a property with upside but want to redeploy capital. We tell the value-add story to operator buyers who can execute the business plan.

Owner-user marketing

You're selling a building you operated yourself. We translate the owner-user story into investor language and price aggressively.

People Also Ask

Leasing & Sales FAQ

What's the typical commission for commercial real estate sales in Texas?+
Commercial sales commissions in Texas typically run 4-6% of the sale price for the listing brokerage. The listing broker pays 50% to the cooperating buyer's broker (who represents the buyer). Larger deals ($10M+) often negotiate down to 3-5%. Marketing campaign costs (drone, broker book, website, professional photo) are typically included in the commission — not invoiced separately.
How long does it take to sell a Texas commercial property?+
Marketing-to-close timelines vary by asset type and condition. Stabilized retail/industrial: 90-150 days. Class A office: 120-180 days. Value-add or specialized assets: 180-300 days. Vacant or distressed: 180-365+ days. CRECO consistently outperforms market average days-on-market by 20-30% through aggressive marketing and proactive buyer cultivation.
Can CRECO market my property "off-market" or "quietly"?+
Yes. Confidential marketing engagements (no signs, no public listing, owner identity protected) are common for sensitive sales — divorce/estate situations, tenant-occupied with active operations, owner-user not wanting employees to know. We tap our principal network directly and negotiate without public exposure.
Do you handle ground leases or sale-leasebacks?+
Yes. Ground lease structures (you keep the land, sell the improvements) and sale-leaseback transactions (you sell the property and lease it back as the operating tenant) are both specialty structures we handle. Each unlocks capital while preserving operational use; the right structure depends on your tax position, cap-rate sensitivity, and lender requirements.
What if my property doesn't sell in the listing term?+
Our standard listing agreement is 6 months. If the property hasn't sold or stalled near close, we sit down with you to evaluate: was the price wrong? Marketing wrong? Market shifted? Tenant credit? We recommend a path — re-price, re-position, withdraw, or renew listing on adjusted terms — based on what the market told us.

Explore More

Related Services

Investment Advisory

Underwriting, market analysis, and portfolio strategy for multi-property owners and investors across Texas.

Tenant Representation

We work for tenants — never landlords on the same deal — to find the right Texas commercial space at the right terms.

Property Management

Day-to-day operations and tenant relations for commercial assets — built for owners with multiple Texas properties.

Talk to a CRECO principal

No-pressure consultation. We'll listen first and recommend an approach — even if that means pointing you somewhere else.

Schedule a Call (210) 817-3443
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